In the Fall 2025 Ready-to-Wear collection, designer Aaron Potts channels personal challenges and societal tensions into a line that seeks to find joy through creativity. Reflecting on the current political climate, Potts remarked, “I was in a really dark place when I started developing this collection… I knew I needed to use my creativity to find some joy.”
Departing from specific references, Potts focused on elements he has “always loved,” leading to collaborations with his creative community for jewelry and hats, and drawing inspiration from his early days in fashion, including his internship at Donna Karan. This influence is evident in the introduction of A. Potts knitwear, featuring cut-and-sew terry in playful patterns and a range of knitted sweaters. Notably, jersey styles pay homage to Karan’s aesthetic while maintaining the distinctive A. Potts identity. Draped and knotted dresses with handkerchief skirts offer an easy, sexy appeal with a unique twist. Utilitarian woven fabric jumpsuits are reimagined as roomy onesies, paired with matching knit coats. The collection also expands into sustainable fabrics, blending fashion with environmental consciousness.
Overall, the Fall 2025 collection embodies Potts’s journey to infuse joy into his work, resulting in designs that are both fun and fashionable, while addressing the practicalities of sustaining a brand in challenging times.